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Marketing Programs Specialist - Compliance Mktg

Company: Canon U.S.A., Inc.

Location: New Hyde Park, NY

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Job Description

 

Canon U.S.A., Inc., is a leading provider of consumer, business-to-business, and industrial digital imaging solutions. Its parent company, Canon Inc. (NYSE:CAJ), a top patent holder of technology, ranked third overall in the U.S. in 2008†, with global revenues of US $45 billion, is listed as number seven in the computer industry on Fortune Magazine's World's Most Admired Companies 2008 list, and is on the 2008 BusinessWeek list of "Top 100 Brands." At Canon, we care because caring is essential to living together in harmony. Founded upon a corporate philosophy of Kyosei - "all people, regardless of race, religion or culture, harmoniously living and working together into the future" - Canon U.S.A. supports a number of social, youth, educational and other programs, including environmental and recycling initiatives. Additional information about these programs can be found at www.usa.canon.com/kyosei. To keep apprised of the latest news from Canon U.S.A., sign up for the Company's RSS news feed by visiting www.usa.canon.com/rss.

†Based on weekly patent counts issued by the United States Patent and Trademark Office

 

 

Canon U.S.A. Inc, US headquarters based in Lake Success, NY has an exciting opportunity as a Marketing Programs Specialist on our Cross-Products Marketing team.  The Marketing Programs Specialist develops specific marketing plans and activities for product(s) or product line(s) to establish, enhance or distinguish product placement within the competitive arena.

 

In this role you will be supporting our internal Field Sales teams and Authorized Dealers by; creating marketing tools such as collateral and/or flyers, conducting surveys and contests for our sales force, creating and organizing a monthly newsletter, and other related activities. You will also be involved with compliance marketing activities to ensure the sales force can provide information about Canon's environmental, security, and accessibility initiatives. Additional administrative responsibilities will include the coordination of customer briefings as well as drafting letters and other communication. This role may involve travel to customer or dealer locations, Trade Shows and other industry events.

 The position requires a Bachelors degree in business administration or marketing, and a minimum of three years of relevant professional experience in a product marketing area. Experience with compliance marketing (marketing our devices environmental, accessability and security features) highly preferred.  The successful candidate will have excellent oral and written communication skills as they will interact with various departments internally as well as our sales force and authorized dealers. Proficiency in MS Office Suite, especially PowerPoint and Excel is essential to this role. Previous experience utilizing Adobe Photoshop preferred.


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