The "What’s In It For Me" Resume
Resumes that get results have one thing in common — they answer the employer’s key question: what’s in it for me? Think about the manager who opens your email and starts to read your resume. In all likelihood, she is overworked and understaffed. She’s probably working to tight deadlines and she desperately wants to hire that extra person to make her life easier. So when she looks at your resume, she wants to know one thing: how you will make her life easier? Yet 95% of the resumes she receives won’t answer that question.

